Find exactly where AI fits YOUR work — in 30 minutes. No expertise required. No jargon. Just a straightforward exercise that works for any profession.
You’ve tried AI. Maybe ChatGPT, maybe Claude, maybe whatever your company bought a license for. And sometimes it’s great. But most of the time? It’s … fine. Generic. Not worth the effort of explaining what you need.
Here’s what nobody told you: the issue isn’t your prompts. It’s that you haven’t thought about where AI actually fits your work.
The AI Opportunity Matrix fixes that. In about 30 minutes, you’ll map your real work tasks into three clear categories using a simple traffic-light system:
The key insight: your thinking is the constant. AI changes what you do. It doesn’t change that you need to think.
5 pages.
A task worksheet you fill in.
Three category tables.
A reflection page.
Zero fluff.
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I’m Daniel Walters. 15+ years in operations and marketing technology. Not a developer — the person who sits between people who build things and people who use them, translating in both directions.
I built this exercise because I got tired of watching smart people feel dumb about AI. The problem is almost never the tool. It’s that nobody taught them how to think about where the tool fits. The Matrix is the first thing I do with every consulting client. It works.
The doing isn’t the work anymore. The thinking is the work.